How We Work

Part-time CMO

For up-and-coming concepts, who need CMO thinking, but either do not require it every day, or are not prepared to assume the cost of someone full-time.

Colleague-to-Colleague

We work for the CMO to ensure a key initiative(s) is thoroughly evaluated, planned, and then executed flawlessly.

Interim CMO Solution

We work with the CEO and management team to maintain momentum and serve until a full-time replacement is on-board.

Special Projects

With extensive experience and a large network of partners, we problem-solve and tackle specific projects and areas of opportunity needed to propel your restaurant forward.

The Process

Founded by Neil Culbertson, Growth Partners is a unique business development consulting firm focused on partnering with restaurant companies to grow to the next level of sales and profits. We provide:

     1) SENIOR LEVEL BUSINESS INSIGHTS

     2) REAL-WORLD ACTION PLANS

     3) MEASURABLE RESULTS

We achieve this for clients through a strategic process learned in Fortune 500 consumer packaged goods companies and Top 100 restaurant chains.

Most often, we work with your existing marketing partners. On occasion, we do propose bringing in a seasoned, talented professional(s) whom we know to strengthen the team towards accomplishing our objectives. Whether your restaurant concept has 5 locations or 5000, our approach is a proven success!

Experience

    • Over 25 years in Marketing
      – 10 years Consumer Packaged Goods
      – 15+ years Restaurant
    • 2003 – Founded Growth Partners, LLC
    • Consulted on over 25 well-known restaurant brands

StrengthsFinders®

    • Maximizer
    • Strategic
    • Ideation
    • Futuristic
    • Achiever


Copyright: The Gallup Organization, Princeton NJ
StrengthsFinder List

What Industry Leaders Say...

“Neil brings such a wealth of expertise and insight about restaurants, and the challenges that the C-suite face. He continues to play an important part in our proven solution which grows traffic and sales for restaurants. Always thoughtful, and a great team player!”
Brad Rukstales

Brad Rukstales

CEO, Cogensia

“I have known Neil for over 20 years.  His ability to listen without judgement, distilling all the feedback into a clear and concise Marketing/Brand strategy is rare in this industry.  Neil is a valuable resource as we expand Coolgreens nationally.”

“I am very particular about anyone I introduce to my clients. I highly recommend Neil as a strategic marketing & branding resource; he consistently delivers a high level of both value and expertise. ”

Neil played an important role in our explosive growth at Red Robin. I highly recommend Neil to anyone looking for a consummate professional who understands what it takes to win market share.

Our Blog

2020: Take Control
2020: Take Control
December 9, 2019 | No Comments
Overall, 2019 was a pretty good year for our industry. Economic conditions have been extremely favorable (except for staffing) and delivery has opened up a lot[...]
The Missing Link
The Missing Link
October 1, 2019 | No Comments
My CMO consulting practice often involves partnering with emerging / “up ‘n coming” restaurant brands.  Recently I was asked to provide my perspective from working[...]
What's Next?
What’s Next?
June 26, 2019 | No Comments
You know it and I know it… we’re entering the second half of the year, and it’s time to start planning for 2020 !?! Here[...]

Our Clients